THE CHALLENGE

Being the 3rd store in Rio de Janeiro, our challenge was to engage the brand in a new region of the city, through creative and innovative means with a complete physical and digital experience.

THE SOLUTION

Thinking about a complete journey of the consumer, we seek to create environments with a continuous store designer that complement each other. We also developed the creation of POS pieces that draw the attention of products due to their promises/main differentials, but which were followed by a complete file through a scan via qr code for the Figital experience. We manage the complete retail design area with alignment with the construction team, electrical, graphics, complete 3D project development and facilities management.